Our story
How it all started
When you join insight6, you take on more than 30 years of customer experience work. What began with one supermarket visit is now a tested way of working, a known brand and a team that will back you in a region of your own.
A known brand behind you
A proven method from day one
Join our team of 25+ CX Specialists
How it began
From one supermarket in Perth to the UK and Ireland
insight6 grew from a single mystery shopping programme for one supermarket. Since then that work has become a full customer experience service, and a way of working you can take straight to clients in your own region.
- A way of working refined across thousands of projects
- A recognised brand that clients already trust
- A founder who still leads the business today
In his own words
“
We needed a local expert who can really help these businesses transform their customer service.
Jonathan Winchester
Founder and CEO, insight6
My story
Jonathan Winchester
Founder and CEO, insight6
The story so far
From a Harrods trainee to 25+ CX Specialists
Harrods, London
Jonathan started as a management trainee, mystery shopping other London department stores.
Perth, early 1990s
One supermarket visit showed him how much the service could improve, so he offered the manager a mystery shopping programme.
Shopper Anonymous
The manager asked him back every month, word spread, and the business grew into the largest mystery shopping company in Australasia.
Home to the UK
Back in the UK, one farm shop visit led to mystery shopping farm shops across the country, and to the idea of a local expert for every business.
insight6, 2018
As more professional firms came to the business, it was renamed after the six-step programme at the heart of its work.
Today
25+ CX Specialists run that work across the UK and Ireland, each in a region of their own. The next region could be yours.
What hasn't changed
The ideas you would take into your region
The business has grown a long way from one supermarket. The ideas that started it are the ones you would work by.
Every customer group counts
Staff, clients and their families. Every business serves more than one group, and each one matters.
A local expert in every region
The idea behind the franchise. Businesses need someone nearby who helps them act on what they learn.
Learning never stops
Regular training was part of the work from the start, and it is part of yours, with ongoing mentoring from the network.
Your next step
Ready to run your own CX business
Start with a relaxed discovery call, or read the detail first. Either way, the next move is yours to make.
Register your interest
We will only use your details to talk to you about the franchise opportunity.
